Shopping cart is empty.
 
Branded Culture
Branded Culture
Branded Culture is a serious book about creating exceptional marketing and cultural change within the context of today's turbulent environment. But don't expect it to be served up as the intellectual equivalent of Kidney and Lentil Soup. This is a roller-coaster of hilarious stories and unexpected observations.

Each of the stories conveys an easy-to-digest and compellingly effective message about one of the seven must-have attributes of marketing and organisational success.
As well as setting up the framework for achieving remarkable results, the author goes a step further, serving a generous side order of practical tools and techniques that you can lift off tomorrow to start to change performance.

It doesn't matter whether you're running a small business that serves a local community, or a multinational giant, if you want to better understand marketing and how to grow your business, this book will guide you on that journey.
Branded Culture is essential reading to decode the new rules of building brands and branded cultures in a social-media-obsessed world.

Title: Branded Culture
Author: BAYLISS STEVE
Format: Paperback
Publishing status: Active
Publication date: 26/06/2019
Price: $40.00
RRP: $40.00
Imprint: Imagination Press
Publisher: Imagination Press
ISBN: 9780995114241
Available stock: 1
Price: $40.00
Brave New Work Are You Ready to Reinvent Your Organization
Brave New Work Are You Ready to Reinvent Your Organization
The way we work is broken. It takes forever to get anything done. Meetings and emails are incessant. Bureaucracy stifles talent and creativity. After decades of management theory and multiple waves of technological and societal change, is this really the best we can do?Aaron Dignan teaches companies how to eliminate red tape, tap into collective intelligence, and rethink long-held traditions that no longer make sense. In Brave New Work, he shows you how to revolutionize the way your company works forever. Using stories from companies at the cutting edge of organisational transformation, Brave New Work will show you how to transform your team, department and business from the inside-out-making work more adaptable, abundant and human. It is packed with new tactics and tips for updating your company's operating system- the simple rules and assumptions so deeply embedded that you don't even think to question them. Learn how to reignite passion and energy throughout your organisation. Build a company that runs itself.

Title: Brave New Work Are You Ready to Reinvent Your Organization
Author: DIGNAN AARON
Format: Trade Paperback
Publishing status: Active
Publication date: 21/02/2019
Price: $38.00
RRP: $38.00
Imprint: Penguin Books
Publisher: Penguin Books Ltd
ISBN: 9780241361801
Temporarily out of stock
Price: $38.00
Breakfast Club for 40 Somethings
Breakfast Club for 40 Somethings
By the mid 2030's Australia will see the biggest intergenerational wealth transfer in its history.

Good news if you're Gen X. In little over a decade (you) will inherit all the wealth. Research suggests this could amount to more than $3 trillion dollars.

But, there's a huge problem.

Gen X is the least experienced generation in our history at managing the vast amount of wealth coming their way.

To make matters worse, Gen X is one of if not the most time poor generations in our history - job demands in an increasingly competitive global market, mortgages, school fees, ageing parents and a lot of responsibility.

Gen X now face some troubling challenges if they are to master money in time to make a difference.

After so many decades of continuous economic growth, Gen X has grown to love debt and become overly familiar with excess - and unfamiliar with risk.

There's also a growing backdrop of social issues such as addiction, obesity, mental health and the fragmenting of the family unit.

Gen X has a large burden on their shoulders

Succeed and they stand to be able to turn their windfalls and their super into a vast asset into which all Australians may benefit from in the long run.

Fail and we will face an economic tsunami...

This book draws upon the five major lessons Gen X needs to UNLEARN about the way they see money before they get their hands on this wealth transfer.

The five UNLEARN lessons are grounded in how we were bought up (what our parents taught us), what our community told us (what friends and family teach us about money) and our decision making style.

The reader is encouraged to think about what two lessons they need to unlearn about Money before they are ready to take on financial responsibility.

Through interviews with a wide range of celebrities from Baby Boomer, GenX and beyond we draw upon the wisdom and insight from people familiar to X and their parents; such as Michael Parkinson, Maggie Beer , Kate Cebrano, Jeffrey Archer, Anthony Minichello, Anthony Field, Naomi Simpson , George Negus, and many more.

Title: Breakfast Club for 40 Somethings
Author: STOYKOV VANESSA
Format: Paperback
Publishing status: Active
Publication date: 19/04/2018
Price: $34.00
RRP: $34.00
Imprint: John Wylie & Sons
Publisher: John Wiley & Sons Australia Lt
ISBN: 9780730348634
Available stock: 1
Price: $34.00
Budgets Dont Work But This Does
Budgets Dont Work But This Does
If you've ever tried to budget but found it just doesn't work, you need to read this book.


When it comes to saving and spending money, we're not all the same. Yet for too long, the financial advice world has treated us as if we are. This book will give you the tools you need to make that long-awaited financial breakthrough, allowing you to discover your 'Financial Phenotype': the unique combination comprising your Money Story, your Money Environment, your Money Type and, just as importantly, the habits, triggers and tricks that are right for you.

Once you realise that the one-size-fits-all approach to finances you've been trying to adopt doesn't work for most people, it can be liberating. Finally there's a rational explanation for why you've struggled with money-why you're perpetually sabotaging, why you're constantly at loggerheads with your partner or why you just can't seem to be consistent.

When it comes to other areas of your life, such as food and exercise, you've no doubt embraced a multi-faceted, often highly personalised approach and you recognise that's important. Why should it be any different when it comes to your finances?

That's why understanding your Money Story and discovering your Money Type is the key to financial success.

Title: Budgets Dont Work But This Does
Author: BROWNE MELISSA
Format: Trade Paperback
Publishing status: Active
Publication date: 02/07/2020
Price: $33.00
RRP: $33.00
Imprint: Allen & Unwin Australia
Publisher: Allen & Unwin
ISBN: 9781760877811
Available stock: 1
Price: $33.00
Building A Story Brand
Building A Story Brand
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.

Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

Title: Building A Story Brand
Author: MILLER DONALD
Format: Paperback
Publishing status: Active
Publication date: 16/11/2017
Price: $23.00
RRP: $23.00
Imprint: Harper Collins
Publisher: Thomas Nelson Publishers
ISBN: 9781400201839
Temporarily out of stock
Price: $23.00
Bully Proof Workplace
Bully Proof Workplace
Smart strategies for managing workplace bullies out of your life and business More than one in four Americans deals with an on-the-job bully. These office sociopaths don't just make individuals miserable. Their poison spreads throughout the company, damaging overall morale, creativity, productivity, and profitability. It doesn't have to be this way.Leading consultants Peter Dean and Molly Shepard have helped vanquish workplace bullying and now share their proven methods with you. In The Bully-Proof Workplace, they provide vital insight into the four major types of bullies: The Belier - Weapons of choice: slander, deception, and gossipThe Blocker - Weapons of choice: negativity and inflexibility The Braggart - Weapons of choice: narcissism and a sense of superiorityThe Brute - Weapons of choice: aggression and intimidation These bullies may operate differently, but they all have one thing in common: a desperate need for control based on deep-seated fear and insecurity. This invaluable survival guide equips individuals with strategies, tips, and scripts for managing interactions with bullies. Managers learn how to identify bullying, deal with it swiftly, and introduce zero tolerance for such behavior. And executives gain the information they need to create a corporate policy regarding bullying.We spend about 60 percent of our waking moments at work. Spending that much time under the thumb of a bully and dealing with the negative business effects of bad behavior is simply unacceptable. Whether you're a victim of bullying or a business leader tasked with building a collaborative corporate culture, The Bully-Free Workplace provides the critical insight and practical tools you need to successfully combat this ubiquitous but rarely addressed business challenge and ensure that bullies behave--or leave--so you and everyone else can get on with your work.

Title: Bully Proof Workplace
Author: DEAN PETER
Format: Hardback
Publishing status: Active
Publication date: 27/02/2017
Price: $45.00
RRP: $45.00
Imprint: McGraw Hill
Publisher: McGraw-Hill Education - Europe
ISBN: 9781259859663
Temporarily out of stock
Price: $45.00
Burn The Business Plan What Great Entrepreneurs Really Do
Burn The Business Plan What Great Entrepreneurs Really Do
How would you like to get business startup advice straight from the man who co-founded Global Entrepreneurship Week and StartUp America? Well now you can.

Carl Schramm, the man described by The Economist as 'The Evangelist of Entrepreneurship', has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground.

Carl believes that entrepreneurship has been completely misrepresented by the media, business books, university programmes and MBA courses. He believes that the perception of what it takes to start a business no longer matches the reality - which is bad news for everyone because it stops great ideas coming to life.

Burn the Business Plan punctures the myth of the cool, tech-savvy 20-something entrepreneur with nothing to lose and venture capital to burn, showing that most people who start businesses are juggling careers and mortgages just like you.

Burn the Business Plan is written to encourage you to get started. It demystifies the entrepreneurial process portrayed on television shows like Dragon's Den. It doesn't rely on largely irrelevant stories of overvalued tech startups, nor does it build on the largely mistaken narrative of a linear path from cold start to great success that is the essence of business planning, as taught in universities. This is the guide to starting and running a business that will actually work for the rest of us.

Burn the Business Plan is for regular people who just want practical, real-world advice on how to start and run a successful business. It shows you how to avoid the common mistakes and what you need to do to put your enterprise on track for success.

Title: Burn The Business Plan What Great Entrepreneurs Really Do
Author: SCHRAMM CARL J
Format: Paperback
Publishing status: Active
Publication date: 03/01/2019
Price: $28.00
RRP: $28.00
Imprint: John Murray
Publisher: Hodder & Stoughton General Div
ISBN: 9781473606913
Temporarily out of stock
Price: $28.00
Business for Beginners
Business for Beginners
'Business' means making and selling things or skills to anyone who wants them. But how do you come up with a business idea? And how do you make an idea work in real life? This books explores the practical world of making money, as well as explaining how businesses shape the world we live in and the way we live.

Title: Business for Beginners
Author: BRYAN LARA
Format: Hardback
Publishing status: Active
Publication date: 06/09/2018
Price: $23.00
RRP: $23.00
Imprint: Usborne Books
Publisher: Usborne Publishing Ltd
ISBN: 9781474940139
Temporarily out of stock
Price: $23.00
Business of Change
Business of Change
Title: Business of Change
Author: POLLOK MIKE
Format: Limp
Publishing status: Active
Price: $40.00
RRP: $40.00
Imprint: Miscellaneous
ISBN: 9780473424886
Available stock: 1
Price: $40.00
Captain Class the Hidden Force That Creates the Worlds Greatest Teams
Captain Class the Hidden Force That Creates the Worlds Greatest Teams
The secret to winning is not what you think it is. It's not the coach. It's not the star. It's not chemistry. It's not a strategy. It's something else entirely. Several years ago, Sam Walker set out to answer one of the most hotly debated questions in sports- What are the greatest teams of all time? He devised a formula, then applied it to thousands of teams from leagues all over the world, from the English Premier League to the AFL to Olympic field hockey. When he was done, he had a list of the sixteen most dominant teams ever, period. At that point, he became obsessed with another, more complicated question- What did these freak teams have in common? As Walker dug more deeply, a pattern emerged- Each team had the same type of captain - a singular leader who drove it to sustained, historic periods of greatness. Fuelled by a lifetime of sports spectating, twenty years of reporting, and a decade of painstaking research, The Captain Class tells the surprising story of what makes teams exceptional.
Drawing on original interviews with athletes from two dozen countries, as well as general managers, coaches, executives, and others skilled at building teams, Walker identifies the seven core qualities of this Captain Class - from doggedness and the knack for nonverbal communication to aggression and the courage to speak truth to power. Told through riveting accounts of some of the most pressure-soaked moments in sports history - from Bill Russell's legendary 'Coleman Play' in the 1957 NBA Finals to Rechelle Hawkes's extraordinary resilience in the Hockeyroos' 2000 Olympic victory - The Captain Class doesn't just bring these events to life; it presents a fresh, counterintuitive take on leadership that can be applied to a wide spectrum of competitive disciplines. The sixteen leaders who make up the Captain Class were never the most skilled, nor were they paragons of sportsmanship. They were often role players, allergic to the spotlight, and famously inarticulate. In short, they will challenge your assumptions of what inspired leadership looks like.

Title: Captain Class the Hidden Force That Creates the Worlds Greatest Teams
Author: WALKER SAM
Format: Trade Paperback
Publishing status: Active
Publication date: 01/02/2017
Price: $38.00
RRP: $38.00
Imprint: Viking Pacific
Publisher: Penguin Books Australia
ISBN: 9780670078493
Temporarily out of stock
Price: $38.00
Career Leap How to Reinvent & Liberate Your Career
Career Leap How to Reinvent & Liberate Your Career
Adapt you career to the shifting paradigm of work, employment and success


The word career doesn t mean what it used to. People entering the workforce today will have an estimated 17 employers and five careers in their lifetimes and already many existing roles are being automated away, with many more to follow. No profession, industry or geography is immune, and employees need to change their idea of what it means to be employed. The rise of freelancing and the gig economy means flexibility and independence, but also less security with trends showing it is the way of the future. You cannot future-proof your job, but you can future-proof your career. Career Leap shows you what you need to know, how you need to change and how you can prepare for the inevitable tides of change.


This book sheds light on the choices you make, and the steps you can take to reignite, reshape and liberate your career. You ll develop the confidence you need to take decisive action, sharpen your skills and become the agile, adaptive professional we will all need to be. The 10-step Career Reinvention Cycle helps you assess the status quo and determine where you need to go, and then gives you a solid framework for making a move when the time is right.




Future-proof your career with the new laws for success
Undertake a health check of your career and make deliberate career choices




Design, build, and execute your influence and career strategy
Be equipped to take control and leap ahead with your career.


No matter your role, it is imperative that you make every day in your career count. Make the critical decisions, take clear actions and, above all, stay ahead of the pack. Career Leap gives you the insight, confidence and knowledge you need to move up as you leap forward.

Title: Career Leap How to Reinvent & Liberate Your Career
Author: GIBBINGS MICHELLE
Format: Trade Paperback
Publishing status: Active
Publication date: 06/02/2018
Price: $34.00
RRP: $34.00
Imprint: John Wylie & Sons
Publisher: John Wiley & Sons Australia Lt
ISBN: 9780730352198
Temporarily out of stock
Price: $34.00
Catalyst
Catalyst
Title: Catalyst
Author: BERGER JONAH
Format: Trade Paperback
Publishing status: Active
Publication date: 10/03/2020
Price: $38.00
RRP: $38.00
Imprint: Simon & Schuster
Publisher: Simon & Schuster
ISBN: 9781471193774
Temporarily out of stock
Price: $38.00